Driving Culture through Communication and Engagement

What happens when your staff of healthcare heroes are on the front line of a pandemic? How do you communicate with them?

Effective internal communications is critical to business success. Internal communications to health care workers during a pandemic is even more critical. Christopher Finley, Senior Market Director for Marketing Communications at LewisGale Regional Health System, will talk about the vital role internal communications plays in building a strong company culture and employee belonging, even in difficult times.

A 26-year practitioner, Finley leads the marketing communications function for LewisGale’s southwest Virginia market including four hospitals, two freestanding ERs, two regional cancer centers, and affiliations with both employed and independent physicians.

Previously, he served as Executive Director for the Smith Mountain Lake Chamber of Commerce overseeing financial management, membership engagement, tourism marketing, community development, and special events. His career experience also includes overseeing all aspects of communications and community relations for…